While 2020 has been a challenging year for motor manufactures, there have been many positives for Volkswagen over the last year.
2020 was set to be a year full of excitement for Volkswagen with a whole range of highly anticipated models set to hit the market and a whole year of exciting developments to unveil. Sadly, when the COVID-19 pandemic hit, the whole world changed.
Despite the challenges, Volkswagen has adapted to the climate and set about tackling those challenges. The Golf 8 launched to amazing reviews as did our first fully all-electric vehicle, the ID.3. Volkswagen also unveiled some glimpses into the future using online digital channels and that included the world premiere of the first all-electric SUV from Volkswagen, the ID.4 (now available to order).
The Volkswagen range of vehicles also picked up numerous awards throughout 2020 including the coveted ‘Manufacturer of the Year’ award at The Sunday Times 2020 Motor Awards thanks in part to the positive reception of the new Golf Mark 8 and the ID.3.
All these positive advances towards tackling the challenging industry environment resonated with Volkswagen customers and it certainly showed when you look at the top 10 vehicles sold in the UK in 2020. Based on data from the Society of Manufacturers and Traders (SMMT), the Volkswagen Polo and the all-new Golf Mark placed 3rd with the award-winning Polo taking 8th spot over the course of 2020.
The positivity does not just stop there, the Volkswagen Golf became the second top-selling car in December 2020 followed closely by the ID.3 placing 4th. It's encouraging to see that despite the current challenges, customers, colleagues, and clients still are support Volkswagen and continue to drive Volkswagen forward to a positive 2021.
There is going to be a lot more news, reveals, and surprises still to come from Volkswagen this year so stay tuned to our blog for more details.
Statistics sourced from SMMT. The full article can be found here: https://www.smmt.co.uk/2021/01/uk-automotive-looks-to-green-recovery-strategy-after-29-4-fall-in-new-car-registrations-in-2020/